Rafflesia Fragrance Pop-up Concept
This project initiates a series exploring concept driven spaces derived from exotic flowers. The aim is to investigate how natural structures can inform spatial experience and design thinking.
This project translates the spatial qualities of the Rafflesia into an interior experience. The design explores attraction through enclosure, gradual revelation and a center focused encounter. Visitors move from curiosity to discovery within a protected sensory environment.
A spatial experience inspired by the Rafflesia flower exploring attraction, curiosity and encounter.
Inspiration
Rafflesia is one of the largest flowers in Southeast Asia. It has no roots, leaves or stems and can reach up to one meter in diameter. Known for its strong scent that attracts insects, the flower exists briefly yet powerfully.
Growing up in Sumatra, Indonesia where Rafflesia grows, the project reflects a personal connection to its presence and character.
Natural structure becomes spatial principle.
Enclosure creates focus.
A central core organizes movement.
Layered boundaries produce attraction through gradual revelation.
Sketches